What drew Bruce Turkel, one of advertising's most original and multi-faceted minds, to the industry in the first place? Simple: "I don't play harmonica all that well." - he once said.
Born and raised on Miami Beach (which was like being in Flipper), Bruce Turkel studied design at the University of Florida (which was like being in Animal House) and began his advertising career in New York (which was like being in Brazil - the movie, not the country).
But preferring a tan to an ulcer, Bruce returned to South Florida where he served time at several agencies before starting the award winning design and advertising firm Turkel. Built on the belief that advertising should be well-designed, simple and fun, the company continues to break new ground with innovative work honored by Communication Arts, the Art Directors' Club of New York, and Clio.
Under Bruce's guidance, Turkel has created wildly effective campaigns for its clients, including Miami tourism, Discovery Channel, Partnership for a Drug-Free America, HBO Latin America, Peabody Hotels, Kissimmee Convention & Visitors Bureau, Canyon Ranch Living and Sol Meliá Hotels & Resorts.